The fine detail in the full policy, for those who want it:
Dorset Cereal's Privacy Policy
Dorset Cereal's privacy policy is to respect and protect the privacy of visitors
to the Dorset Cereal's web site and subscribers to the Dorset Cereal newsletter.
This policy statement tells you how we collect information from you and how
we use it. It will assist you in making informed decisions when using our
site and our services.
The data we collect
We do request personal information such as your name, email address, company
details, etc which you can choose to provide when you subscribe to the Dorset
Cereal newsletter. We need to collect this information to help us personalise
and deliver relevant, benefit-driven content in the Dorset Cereal newsletter
emails. You are under no obligation to provide any personal data if you don't
want to. If you choose to opt out of receiving Dorset Cereal newsletter from
us, simply click on the unsubscribe link in each issue, and we will take
you off the list.
We also use personal information for purposes of administering and expanding
our business activities, providing customer service and making available other
products and services to our customers and prospective customers.
Dorset Cereal also collects aggregate information from all web site visitors.
This aggregate data is used to customize Dorset Cereal's web content to deliver
a better experience for our users and will in no way personally identify you.
Use of IP Address
An IP address is a number that's automatically assigned to your computer whenever
you're surfing the web. web servers automatically identify your computer
by its IP address. On occasions, we collect IP addresses for the purposes
of system administration, to analyse aggregate information, and to audit
the use of our site.
Use of Cookies
What are cookies? Cookies are pieces of information that a web site transfers
to an individual's hard drive for record-keeping purposes. Cookies make web-surfing
easier for you by saving your preferences while you're at our site. The use
of cookies is an industry standard - you will find them at most major web
sites.
By showing how and when visitors use our site, cookies help us see which areas
are popular and which are not. Many improvements and updates to the site are
based on such data as total number of visitors and pages viewed and this information
is most easily tracked with cookies. We use cookies to better understand and
improve areas of the Dorset Cereal's web site that our users find valuable.
While both of these activities depend on the use of a "cookie," visitors
to the Dorset Cereal's web site always have the option of disabling cookies
via their browser preferences.
Most browsers are initially set up to accept cookies. You can reset your browser
to refuse all cookies or indicate when a cookie is being sent. However, note
that some parts of the Dorset Cereal's web site may not function properly or
may be considerably slower if you refuse cookies.
Use of clear GIFs
A clear GIF (Graphics Interchange Format) or pixel tag (also known as a 'Web
beacon') is a line of code placed on some of our web pages and in e-mails
which, in a similar way to our use of cookies above, allow us to analyse
the specific usage patterns of visitors. We may acquire information about individuals from other sources and add such
information to our house files.
Disclosure
We will not publish, give, sell or rent your information to anyone, ever. However,
we reserve the right to disclose user information in special cases when we
have reason to believe that disclosing this information is necessary to identify,
contact or bring legal action against someone who may be causing injury to
or interference with (either intentionally or unintentionally) Dorset Cereal's
rights or property, other users, or anyone else who could be harmed by such
activities. We also reserve the right to disclose user information when we
believe in good faith that the law requires it.
Links to Other Sites/ "Public" Areas
You should be aware that when you are on the Dorset Cereal's web site, you
could be directed to other sites that are beyond our control. There are links
to other sites from Dorset Cereal's web site pages that take you outside
our service. These other sites may send their own cookies to users, collect
data or solicit personal information. The privacy policies of these other
sites may significantly differ from that of Dorset Cereal. We are not responsible
for the privacy practices of any other sites and cannot guarantee the security
of any of your personal information collected there.
Security
Protecting the security of all personally-identifiable information associated
with our guests is of the utmost concern to us. Once we receive your transmission,
we will take reasonable precautions to ensure its security on our systems.
Unfortunately, no data transmission over the Internet can be guaranteed to
be 100% secure. As a result, while we take all reasonable steps to ensure
the security of our users' personal information and maintain their privacy,
we cannot guarantee or warrant the security of any information you disclose
or transmit to us online and cannot be responsible for the theft, destruction,
or inadvertent disclosure of such personal information.
Privacy Policy for Minors
Dorset Cereal does not knowingly collect information from children. If you
are under 13, please do not provide any personal information to us.
The List Owner (the Data Controller)
The List Owner and Data Controller is Dorset Cereal Ltd.
Access to your own data
To be provided with a copy of your own personal data that we collect online
and maintain in our database, and to contest and correct inaccuracies, or
request that your personal data be deleted, please send an e-mail and we
will respond quickly.
Your Acceptance of the Terms of this Privacy Policy
By using this site, you signify your assent to the Dorset Cereal Privacy Policy.
If you do not agree to this policy, please do not use this site. The terms
of this Privacy Policy may change from time to time without prior notice
to you, so please check this page periodically for any changes. Your continued
use of this site following the posting of changes to these terms will mean
you accept those changes.
Dorset Cereal Ltd
Privacy Policy Version 1.1 - 20/02/2006 |