We get asked all sorts of questions about how we make our delicious breakfast cereals.
Click on any of the questions below to find the answers to the ones we’re asked most frequently.
Is your packaging recyclable?
The cardboard for our boxes is sustainably sourced and FSC certified, so do please recycle it when you’ve run out of uses for it.
The inner plastic bags for our muesli and granola can also now be recycled with carrier bags in larger stores.
Some local councils also take plastic bags kerbside, so take a look at Recycle Now – https://www.recyclenow.com/local-recycling – for more information.
Why are traffic light labels not available on all of your packs?
As a brand we are committed to adding traffic lights to our packs, and our muesli range has been updated to feature traffic lights across all varieties.
We will continue to add traffic lights to our packs as and when we make updates to packaging.
The majority of Dorset Cereals grains are grown and processed in the UK although as Britain doesn’t produce dried fruit and nuts in any great quantity we have to import these. Our Simply Delicious and Simply Fruity mueslis contain the largest majority of British ingredients.
What is your company stance on environmental issues?
Dorset Cereals is proud to be an environmentally responsible company and we’re singing it from the, well, tree-tops. As part of our commitment we have worked closely with the Woodland Trust for years to plant over 38,000 trees and counting. We’re also very careful with the waste we produce, and send zero to landfill.
How can I get in touch with you on social media?
We are available on Facebook, Twitter and Instagram and love hearing from our consumers about their experience with our products as well as how you are enjoying Breakfast on the Slow. Please note that we are online from Monday-Friday from 9am-5pm, so if you have queries outside of these hours we will respond to you as quickly as possible the following day.
Does a serving of one of your cereals provide a serving of my ‘5 a day’ fruit and vegetables?
We cannot categorically claim that a serving of our muesli can count towards a portion of your 5-a-day. According to the Food Standards agency, 1 portion = 80g. In the case of dried fruit, this equates to 1 heaped tablespoon. The added issue is that it should be a single ingredient. This would mean a tablespoon of sultanas / raisins, or a tablespoon of apricots in a serving. (Nuts and seeds don’t count.) If you would like to find out more information about 5-a-day, have a look at the Food Standards website
Do you make an organic cereal?
Yes, we do – our Organic Fruit, Nuts & Seeds. This is a tasty blend of organically grown raisins, sultanas, pumpkin seeds, sunflower seeds, Brazil nuts and multi-grain flakes.
Where do you source your ingredients?
We are uncompromising in our dedication to finding the highest quality; the ingredients we use are sourced from the four corners of the world. For example, the recipes don’t just use raisins, they use jumbo-size black raisins, which are believed to be the most flavoursome and have become Dorset Cereals’ signature ingredient.
Do you ever use Genetically Modified ingredients?
We do not use any Genetically Modified ingredients in any of our recipes at all. We are uncompromising in our dedication to finding the highest quality ingredients and both our suppliers and ourselves test all ingredients to ensure that our products are free from GM.
Do you have palm oil in your recipes?
We do not use any palm oil in any of our recipes.
Do you use salt in your cereals?
With all of our recipes we make sure they taste great and keep salt to a minimum. However, some of our toasted flakes taste better with just a tiny bit of salt added. We think that breakfast should be enjoyed not endured, so we use just enough salt to achieve this. We monitor the amount used very carefully to make sure that we do not make a significant contribution to the total amount of salt allowed for the day.
Why do some of your cereals contain sugar?
As our customers know, our premium cereal recipes are abundant in dried fruit, nuts and seeds – and these are the ingredients that make our cereals taste great.
Dried fruit contains naturally occurring sugars, that are concentrated into each little raisin, blueberry or cherry and these tasty fruits then add sweetness to a recipe – it really is as simple as that.
We’re proud that apart from our Simply Fruity variety, all of our muesli range now contains no added sugar.
Our premium granolas are baked products and we want them to deliver a good crunchy sweet texture. To enable the oats in the recipe to do this we have used either honey or golden syrup depending on the product.
Where does the fat come from in your cereals?
The fat in our recipes is “good” fat from the delicious nuts and seeds we pack into our recipes. Nuts and seeds are high in fibre, rich in a wide range of vitamins and minerals and a good source of protein. They are also an excellent source of monounsaturated fat, which is thought to help reduce cholesterol in the blood. Some of the wholegrain cereals we use – for example, oats and barley – also contain naturally occurring fats and sugars.
Are any of your recipes peanut free?
None of our recipes contain peanuts and we produce our mueslis and granolas in a peanut free environment.
I have a nut allergy. Can you guarantee that my muesli hasn’t been near any nuts?
We carefully select a range of the best quality nuts from around the world to use in all our different recipes. These include almonds, hazelnuts, cashews, brazils, and pecans and potentially others as we develop new recipes.
We have rigorous processes to carefully check, store and keep these all separate, but since recipes are produced at the at the same location an alternative nut could find its way in. So, if you or any of your loved ones do have any allergy to nuts, not just those listed on the ingredient panel, we are sorry to say that our products are not suitable for you or them.
Are your cereals suitable for diabetics? Are there any specific recipes that would be better for a diabetic?
Diabetics should follow a nutritionally balanced diet according to the type and severity of their diabetes. Unfortunately we cannot recommend our products for specific diets, and you should consult with your Practice Nurse / Dietician for specific food advice. Our products which do not have added sugar can be found here: https://www.dorsetcereals.co.uk/things-we-make/sugar/
Do you make any gluten free recipes?
Yes! We have two new mueslis made with wholegrain gluten free oat flakes and certified by Coeliac UK. They come in blissful berry and tasty tropical recipes, both high in fibre, 100% vegan and totally delicious.
How are these products gluten free?
The oats used in our gluten free muesli range are grown and milled in a dedicated environment where there is no risk of contamination with gluten from wheat, barley and rye. All the ingredients are then tested to make sure they contain 20 parts per million or less of gluten and comply with all legislation on gluten free labelling.
We’re proud to be certified by Coeliac UK, to give you the extra reassurance that we meet their high standards too.
I’ve been told I can’t eat oats, are your gluten free products suitable for me?
The oats used in our gluten free range have been carefully grown and processed to ensure they are not contaminated with other grains, and therefore remain free of gluten. According to Coeliac UK, research has shown that most people with coeliac disease can tolerate gluten free oats with no problems. Oats do however contain a similar protein to gluten called avenin which some people with coeliac disease are unable to tolerate. We suggest you always seek advice from a healthcare professional if you are unsure if you can eat oats as part of your diet.
Coeliac UK also have advice on oats which you may find useful https://www.coeliac.org.uk/information-and-support/living-gluten-free/the-gluten-free-diet/about-gluten/oats/
Are your cereals suitable for vegans?
With the exception of the recipes listed below, all of our products are suitable for vegans.
- Honey Granola – contains honey
- Choc Cherry Granola – may contain traces of milk
All our products are registered with The Vegetarian Society.
Do you make a cereal for people who want to eat less wheat?
Yes, our Tasty, Toasted Spelt Flakes recipe makes a great alternative to modern wheat. Spelt’s fragile gluten structure makes it more water soluble and therefore easier to digest than modern wheat – though please note that spelt is still a source of gluten!
Are your cereals suitable for a Kosher diet?
Yes, all our cereals are certified by Kosher London Beth Din.
What does ‘May contain’ statement mean?
“May contain XXX”, means that we cannot guarantee that the product is totally free from XXX, despite all reasonable precautions. An example would be “May contain nuts”. Due to the allergenic nature of nuts, we cannot say that a product is nut-free as it is manufactured in an environment where nuts are used. All precautions are in place, such as separate storage and full clean-down between products, but there is still a very small risk of cross-contamination.